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GE Healthcare provides transformational medical technologies and services to meet the demand for increased access, enhanced quality and more affordable healthcare around the world. GE works on things that matter - great people and technologies taking on tough challenges. From medical imaging, software & IT, patient monitoring and diagnostics to drug discovery, biopharmaceutical manufacturing technologies and performance improvement solutions, GE Healthcare helps medical professionals deliver great healthcare to their patients.
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Role Summary: The Product Specialist is the product expert. She / He is responsible for managing some products mainly within the Monitoring portfolio as well as within the portfolio of other LCS Modalities. She / He is ensuring their commercial success to deliver growth. As far as product is concerned, he/she oversees sales support and training with the aim of growing the business in the segment per local market trends, customer current and future needs.
Essential Responsibilities: The Product specialist works in close cooperation with the Product managers in LCS, with Account managers in the Netherlands. The role reports to the Benelux LCS Country Manager.
Drive segment to success, build-on the product benefits and values, key differentiators, create offense/defense messages versus competition
Provide sales support with product knowledge/trainings, competitive analysis, local strategic deal support - Ensure a high-level product/segment knowledge in regions from Modality Leaders to Sales Rep including Clinical Apps
Participate to the elaboration and the execution of the business strategy aligned with the Monitoring Solutions and the LCS marketing plans for Accessories
Build commercial campaigns to animate the sales on competitive/GE IB
Drive NPI launches (pricing, training, localization, PN creation, localize the global messages) and drive commercial activation
Set product positioning strategy incl. pricing
Analyze Order/sales, win/loss, ASP trends & competitive insight – build action plan and deploy accordingly
Champion the LCS Accessories solutions internally and externally
Experience in Clinical Solutions Sales in the Healthcare Industry, ideally in-patient monitoring / Accessories
Innovation – ability to develop, lead and execute on new ideas, sales strategy through collaboration to help build a true business franchise
Good communication and presentation skills
Ability to work efficiently in a matrix organization managing several stakeholders within a direct, indirect, cross functional organization
Be autonomous, result oriented and ready to take responsibility for actions while being a good team player
Fluent in Dutch and English
Good computer skills (Excel, Outlook, PowerPoint, SFDC…)
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