Location(s): United States; California; Pleasanton
About Us: GE is the world's Digital Industrial Company, transforming industry with software-defined machines and solutions that are connected, responsive and predictive. Through our people, leadership development, services, technology and scale, GE delivers better outcomes for global customers by speaking the language of industry. GE offers a great work environment, professional development, challenging careers, and competitive compensation. GE is an Equal Opportunity Employer. Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other characteristics protected by law.
Role Summary: The Strategic Associate– Digital Inside Lead Management is part of GE's front line: the point where many individuals encounter our company for the first time. In this roll, you will capture campaign-driven responses from prospective and existing clients using telephone, social media, websites and LiveChat. As part of a streamlined, end-to-end demand system, you will convert these responses to validated opportunities before engaging GE sales teams for deal closure.
In this role, you will:
Responsible for marketing the company’s products and/or services via telephone and other digital means with well-qualified prospects.
Generate prospective customers through cold calling and qualifies leads.
Direct qualified leads to field, Business Partner Channel and/or inside sales team for close.
Mail marketing/sales literature to prospective clients, keep up-to-date knowledge of the industry as well as competitive posture of the company, and enhance awareness in the targeted business community of the company and its products/services.
Prepare activity and forecast reports.
Does not close the sale.
College Degree or equivalent
3+ years in B2B Inside Sales or Outside Sales
Legal authorization to work in the U.S. is required. We will not sponsor individuals for employment visas, now or in the future, for this job
Must be willing to travel 10%
Must be willing to work out of an office located in Pleasanton, CA
Proficiency in MS-Office applications (Word, Excel)
Experience with Databases and/or Customer Relationship Management Systems (as a user
Previous experience in high volume lead generation and qualification environments
Experience in Software Sales either Industrial or Commercial
Experience in business-to-business sales
Ability to multitask & manage high volumes of activity & demonstrate measurable maximum results
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