GE is the world's Digital Industrial Company, transforming industry with software-defined machines and solutions that are connected, responsive and predictive. Through our people, leadership development, services, technology and scale, GE delivers better outcomes for global customers by speaking the language of industry.
This is a Clinical Marketing Leader position for GE Healthcare
Manage product-specific KOLs, demo programs, reference sites and show sites into Interventional Install base community
Lead regional training for service application teams
Generate evidences within GE Interventional customers such as great images, white papers, image acquisition comparisons, etc
Monitor region clinical/industry trends, customer unmet needs, buying cycles, personas and economic drivers
Generate region excitement for new offerings & gather clinical/economic evidence to accelerate customer adoption
Develop & test value propositions with local customers
Provide clinical applications support for support strategic deals, customer collaborations and key customer events
Collaborate with global applications team to deliver the right marketing materials, training and sales tools to effectively position NPIs and IB programs
support Interventional product marketing manager delivering training and supplying the product specialist with product and marketing information.
Bachelor’s Degree in Radiology, Clinical areas for Interventional and/or, Engineering, Physicians. or related field of study
Minimum of 5-10 years in positions related to Interventional with a combination of clinical support experience
Healthcare industry/product/services acumen
Fluent in English
MBA or Master's degree in Clinical area or Marketing.
Previous experience with NPI and product development processes
Previous experience with product portfolio and customer base
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